Goodwins Theory of Analysis
Goodwin’s Theory is based on 6 main principles:
1. Links between Lyrics and Visuals
2. Links between Music and Visuals (complimentary, contradicting or amplification)
3. Demonstrates Genre Characteristics
4. Intertextual Reference
5. Voyeurism (direct gaze, other people looking at artist, insight into artists life, screens and mirrors)
6. Demands of the Record Label
